The AI learns from every interaction. Each time you:
Manually send an AI suggestion (teaches the AI what you like)
Edit a suggestion before sending (shows the AI your preferred phrasing)
Write a custom reply (expands the AI's understanding of your voice)
Over time, the suggestions become increasingly aligned with your unique communication style. This is why each brand has separate AI training - a formal corporate page sounds different from a casual lifestyle brand.
Replies that were sent by automations or bulk actions are not learned (ensuring the AI is not learning from itself). When you connect a channel, replient.ai also reads your earlier comments and your replies to them.
How can I improve AI quality:
Be consistent in your response style
Use Custom Instructions (included in Pro and higher plans, and in the free trial) to give the AI specific guidelines about tone, policies, or brand-specific language. You can add up to 5 instructions per brand.
Upload documents for training (TXT, PDF, DOCX or XLSX, up to 5 MB per file) with FAQs and ready-made answers, and connect your website
When you edit a reply that you already sent, the AI's training data is updated with the corrected version (this is highly recommended if the reply contained wrong information), continuously improving accuracy